• For the first time in the region customers enjoy benefits such as centralised control of smart home devices over eLife TV powered by the ‘Alexa’ voice assistant
• Offers unique feature for streaming live video footage from Ring smart doorbells and cameras directly to the TV via ‘Alexa’ voice command
• Allows the control of various smart home devices from different brands through a single mobile application or the Smart Living dashboard on the TV
Abu Dhabi, UAE: etisalat by e& UAE today announced the introduction of the "Smart Living Home Control" service, a pioneering service in the region that integrates solutions for controlling smart home devices in collaboration with Amazon's AI-powered voice assistant 'Alexa'.
The "Smart Living Home Control" service offered by etisalat by e& provides unique capabilities that distinguish it from other regional services. Users can control their connected smart home devices in the household with voice commands using a compatible smart eLife TV box empowered by Amazon Alexa's built-in for free, the eLife TV dashboard, or the Smart Living app. These capabilities are available anytime and anywhere, providing users convenient access to their smart living devices.
Khaled ElKhouly, Chief Consumer Officer, etisalat by e&, said: "This exciting development for etisalat by e& is setting the roadmap for the future of smart homes. The launch is a result of our continuous commitment to consumer needs and interests while addressing them with the latest digital technologies and solutions. We will continue to imagine, innovate and implement ideas that will drive smart connectivity and maximise value creation for our customers in all segments."
Dr Raf Fatani, Regional General Manager of Alexa MENA, said: "Our collaboration with etisalat by e& is a testament to our commitment to innovate and design experiences that simplify everyday life. We are excited for our UAE customers to benefit from Alexa's smart home capabilities and automate trivial tasks, so they can focus on being present and doing what they love most at home."
Customers can enjoy central control to Alexa-operated and connected smart home devices through voice command, which is accessible and controllable over the eLife TV. By subscribing to the service, customers in the UAE can take advantage of Alexa's built-in technology and capabilities for free. The service enables customers to operate various compatible smart home features through voice command, including live video broadcasts from Ring smart doorbells and cameras on the TV screen, TV settings adjustments, such as volume control and channel switching, video-on-demand menu searches, and access to Alexa's range of capabilities, such as playing music, reading the news, setting timers and alarms, and more.
The service provides centralised control of smart home devices through a unified mobile application called "Smart Living App," which offers multiple functions in one app. Users can sync, control, and manage all their smart home devices in one place, create preferred routines for chores, manage energy consumption, and remotely control their homes.
In addition, users can access a unique "Smart Living dashboard" on their TV screens that displays connected devices and provides the ability to control them via the TV screen. The dashboard provides a quick view of all smart living devices, allowing users to easily view and manage them through the TV screen.
The service also enables users to control a range of energy-saving solutions, including Honeywell Home, Philips Smart LED lighting, Yale smart door locks, and receiving notifications from Ring doorbells and cameras.
With its commitment to offering reliable services that meet the highest standards of quality to meet the evolving daily needs of customers. The "Smart Home Control" service by etisalat by e& aims to enhance the digital customer experience by providing the latest cutting-edge smart solutions and advanced services at reasonable prices. The service includes flexible payment plans of up to 36 months, free home delivery and installation of select branded devices, readily available technical support, and after sales service.
The service is available for eLife's customers with 3P (landline, internet, and TV) bundles. Customers can sign up for the service through various channels, including etisalat by e &'s stores, the mobile app, the website, or by contacting customer service centres. A compatible eLife Smart Living TV box (Standard and Premium TV box options) is required to set up this service.
Etisalat Group has changed its brand identity to e&, effective in February 2022. Its strategy aims to accelerate growth through the creation of a resilient business model represented by the Group’s main business pillars.
The telecoms business currently continues to be led by etisalat by e& in the Group’s home market and e& international markets, upholding the Group’s rich telecoms heritage, bolstering the strong telecoms network and maximising value for the Group’s various customer segments.
Ramping up the digital services for individuals to elevate their digital-driven lifestyle, e& life brings next-generation technologies through smart platforms in entertainment, retail and financial technology. e& enterprise focuses on maximising value through its end-to-end solutions in cybersecurity, cloud, Internet of Things (IoT) and Artificial Intelligence (AI), as well as deploying mega projects in order to enable the digital transformation of governments, large-scale enterprises and corporates. e& capital allows the Group to focus its efforts on driving new investments while maximising shareholder value and strengthening the Group’s global presence.